Brand Founder Academy Lesson resource · The Countdown Sheet Make my copy
Launch Accelerator · Pre-Launch Content Strategy

The Countdown Sheet

Fill in START HERE once. Every morning it tells you today's anchor-hook, today's sub-hook, what to film and the cliffhanger to end on.


"Make my copy" opens Google Sheets and saves your own copy to your Google Drive. You need to be signed in to a Google account. Nobody else can see your copy. Numbers are targets, not promises about reach.

How to use it

  1. Make your copyClick the gold button, then Make a copy.
  2. Fill in START HEREBrand, what it is, days until launch, the day you post Day 1, your one platform.
  3. Read today's rowThe sub-hook, what to film, the b-roll and the cliffhanger for today are on the START HERE tab. Tick the MY EPISODES row when it posts.

What's inside

START HERE

Your series, and today's episode

Six yellow cells. Today's anchor-hook and sub-hook fill themselves.

HOOK STACK

5 anchor-hooks, 10 sub-hook patterns, 5 cliffhangers

Templates and the Mauna example for each, plus a worked Day 12.

100-DAY IDEA BANK and MY EPISODES

One episode per day, and the tracker

Milestone, pattern, sub-hook, what to film, b-roll, cliffhanger for all 100 days. Filmed, edited, posted, views, followers, signups.